Free Gross Margin Calculator

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This free Gross Margin calculator allows you to quickly and correctly calculate the Brand Owner Gross Margin for your Emerging CPG Brand.

Input data:

  • Suggested Retail Price (SRP)

  • Retailer Gross Margin %

  • Distributor Gross Margin %

  • Trade Marketing Expenses %

  • COGS per Case

The calculator also shows you the relevant markups, which are sometimes confused with gross margins.

If you are looking for a more comprehensive software tool, have a look at Margin Velocity Planner ™

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Kind regards, Manoli Kulutbanis

(Founder: UpScalability, LLC)