How can you achieve better pricing and margin growth prospects for your brand?

The Margin Velocity Planner (MVP)™ suite of tools and approaches can be used by your CPG Brand and teams via the two mechanisms that underpin a 4 to 6 month, built-for-you program.

Comprehensive Tools & Advisory Support

Hands-on advisory support coupled with the deployment of the MVP tools and approaches. The tools are fine-tuned with your team to address specific nuances of how your brand is marketed and sold within your various go-to-market channels.

Support Tools & Online Training

The simultaneous enrollment into CPG Growth Academy courses where support tools, mini-calculators and on-demand training modules and mini-lessons can be accessed.

RTM Pricing & Profitability Tools + Advisory Support

The typical 4-to-6 month engagement project for a small emerging CPG brand is conducted virtually or at your location.

Program Deliverables

  • A comprehensive analyses for a priority brand/SKU set for a prospective retailer or channel and the deployment of the tools on a real channel or retailer expansion opportunity.

  • The customization and fine-tuning of the tools and templates, if needed.

  • Training on the correct use of the tools so that they can eventually be used without advisory support.

  • Ongoing scheduled and ad-hoc live 1-on-1 sessions with the team to support execution.

  • Insights lessons and advisory sessions that help the team understand the dynamics of profitable brand growth.

Program Investment (Core Tools, Support Tools, Mini-lessons, Hands-on Advisory Support)

For a typical small emerging brand:

Excluding travel (if required)

from $ 3,950 for the 4-to-6 months

Contact Manoli if you are seeking implementation options and investment pricing for lower middle-market and corporate CPG companies.

Tools & Implementation Programs

Next Program Intake: Q1 2025

Route-to-Market Pricing and Profitability Analyses

Core Tool #1

36-Month Account Growth and Profitability Outlook

Core Tool #2

36-Month Net Profit, Cash Flow and Funding Outlook (Optional-Sold Separately)

Tool #3

CPG Brand Growth & Sustainable Profitability

25+ Mini Lessons

The pricing and profitability programs are geared and reserved exclusively for emerging CPG brands that have launched or that are about to launch.

The program investment displayed above pertains to an emerging CPG brands company where participation is limited to a certain number of marketing, sales and finance team members.

Participation in the program is selective and is based on potential success requirements that are determined via initial “brand-culture-program” fit discussions with Manoli.

Contact Manoli for more details if you wish to enquire about pricing, programs and capability-building sessions for:

  1. Larger emerging brand teams.

  2. Lower middle market CPG Brands or for larger established CPG brands.

Join the no-obligation waitlist for the next program cohort. Or ask a question.

Pre-scheduled plus On-Demand Sessions (One-on-One)

Advisory Support

4+ Standalone Kwik-Calculator Tools covering various consumer, retailer, distributor pricing, velocity momentum and distribution expansion outlooks

Support Tools